How to use the content brief word counter
- Paste your draft and mark headings with # lines (## for subheadings).
- Read the words-per-section list in the side panel.
- Compare each section with the word budget in your brief.
- Trim sections that run long and expand any that fall short of the planned depth.
Budgeting words in a brief
A good brief gives every section a purpose and an approximate length. For a 1,500-word guide, a typical plan is a 100-word introduction, five sections of 220 to 250 words, and a 100-word conclusion with calls to action. Budgets prevent the common failure where the first half of the article is rich and the last half rushed.
The per-section view shows this instantly. Write the plan as headings with target counts, then compare the actual figures as you draft.
Working with writers
Agencies often pay by the word and need an agreed method of counting. State up front whether headings, meta text and image captions are included. Use the Heading Counter to check the heading structure of the final HTML. For overall length and reading time, use the Blog Word Counter. Clients who want to review keyword usage can run the Keyword Density Checker.
Frequently asked questions
How do I mark headings?
Start a line with # for a main heading, ## for a subheading, and so on.
Are headings included in the section count?
The heading line is excluded from its own section count.
Can I export the figures?
Copy the list from the side panel.